Facebook 410-101 Latest Real Exam, 410-101 Exam Brain Dumps

P.S. Free 2024 Facebook 410-101 dumps are available on Google Drive shared by ExamDiscuss: https://drive.google.com/open?id=1Sbj1hmEunprwXqsuKb2H9jyURsY5-oIZ

The versions of our 410-101 study guide includes the PDF version, PC version, APP online version. Each version's using method and functions are different and the client can choose the most convenient version to learn our 410-101 exam materials. For example, the PDF version is convenient for you to download and print our 410-101 Test Questions and is suitable for browsing learning. If you use the PDF version you can print our 410-101 test torrent on the papers and it is convenient for you to take notes. You can learn our 410-101 test questions at any time and place.

The real and updated ExamDiscuss Facebook Certified media buying professional (410-101) exam dumps file, desktop practice test software, and web-based practice test software are ready for download. Take the best decision of your professional career and enroll in the Facebook Certified media buying professional (410-101) certification exam and download ExamDiscuss Facebook Certified media buying professional (410-101) exam questions and starts preparing today.

>> Facebook 410-101 Latest Real Exam <<

410-101 Latest Real Exam - Pass Guaranteed Quiz 2024 First-grade Facebook 410-101 Exam Brain Dumps

The 410-101 exam is one of the most valuable certification exams. The Facebook Certified media buying professional (410-101) certification exam opens a door for beginners or experienced ExamDiscuss professionals to enhance in-demand skills and gain knowledge. 410-101 exam credential is proof of candidates' expertise and knowledge. After getting success in the Facebook Certified media buying professional (410-101) certification exam, candidates can put their careers on the fast route and achieve their goals in a short period of time.

Facebook Certified media buying professional Sample Questions (Q118-Q123):

NEW QUESTION # 118
You finalize analyzing the customer base and found this additional information:
- They are married, city-dwellers between ages of 25-34, predominantly female who are interested in shopping and fashion.
- They are tech-savvy and primarily use iPhones to make online purchases.
- 2/3 of the customer base is from Los Angeles.
- 75% of women from the current customer base make on average one online purchase for apparel a month.
Knowing this information, what strategies would you do next?
Select all that apply.
Choose ALL answers that apply.

A. Run conversion ads to the website for the new product launch to women.

B. Build a similar audience of 1% based on the current customer base for Los Angeles, San Francisco, and San Diego.

C. Build a new core/saved audience based on married women who are interested in high-end fashion brands.

D. You should invest more than 50% of your budget in Los Angeles.

Answer: B,C,D

Explanation:
Explanation
It seems like the majority of the customer database are married women, between ages 25-34, who live in Los Angeles, and like fashion and shopping.
You should use this information as a baseline to build your next core audience.You should also build a similar audience based on this new information on the three cities where the stores are at: Los Angeles, San Francisco, and San Diego.
More than 66% of the customer base is in Los Angeles, so you should definitely allocate more than 50% of your budget to this market. Unless the case said it wanted to grow specific areas, you need to allocate budget according to the data in your analysis.

NEW QUESTION # 119
A client you are consulting for is a fashion shoe store. They buy branded shoes at a discount and sell them through their website for young professionals.
They have a batch of 100 high-heel red shoes (sizes 32-38) in their warehouse, based in Miami, that would like to sell quickly.
They've build a core audience with the following characteristics:
- Female
- Age range 25-45
- Geographic area United States and copyright
- Interest in fashion and high heels
- Interests in red color
What recommendations do you give them to improve their audience targeting?
Choose only ONE best answer.

A. Include interest in shoe sizes 32-28

B. Increase age range to 20-60

C. Include Mexico in countries being targeted

D. Take out "copyright" from geographic targetting

E. Take out the "red color" interest

Answer: E

NEW QUESTION # 120
Your client requests want to run in-stream videos ads as a new strategy for their brand. They would like to run a 45 second video content (1:1 aspect ratio) through Facebook and Audience Network automatically as placement.
They are concerned that their video is not shown on gambling websites or dating applications.
What are four recommendations you would suggest to your client?
Choose ALL answers that apply.

A. Make sure video has sound

B. Select reach objective to optimize delivery.

C. Shorten the video length to 20 seconds in order to run on both placements.

D. Shorten the video length to 15 seconds in order to run both placements.

E. Select video views objective in order to run on both placements.

F. Switch the video aspect ratio from 1:1 to 16:9 for best delivery.

Answer: A,D,E,F

Explanation:
Explanation
Additional explanation info and readings
In-stream video ads are:
* Mid-roll on Facebook and pre or mid-roll on Audience Network.
* Automatically sound-on when the viewer is already watching with the sound on.
* 5-15 seconds in duration on Facebook and up to 120 seconds in Audience Network.
* Non-skippable, resulting in high completion rates.
* Available for the Video Views, Brand Awareness, Reach, and Post Engagement ad objectives.
* Available as a separate, standalone placement or can be delivered along with other placements, like Facebook Feeds and Instant Articles.
* Supportive of all targeting options.
Facebook in-stream
* Video length: 5-15 seconds
* Objective: Video views, reach, brand awareness or post engagement
* Aspect ratio: Vertical (up to 9:16), Square (1:1), landscape (16:9)
Audience Network in-stream
* Video length: 5-120 seconds when automatic placements is selected, 5-30 seconds when selecting in-stream placements on their own
* Objectives when using automatic placements: Video views, reach, brand awareness, post engagement, conversions, traffic, app installs, catalog sales when using automatic placements
* Objective when using on its own or with Facebook in-stream video: Video views
* Aspect ratio: Square (1:1) or landscape (16:9). Note: landscape is recommended for best delivery Facebook and Audience Network in-stream together
* Video length: 5-15 seconds
* Objective: Video views
* Aspect ratio: Square (1:1) or landscape (16:9). : landscape is recommended for best delivery If you choose to use automatic placements, you can choose any of the following objectives:
* Video views
* Reach
* Brand awareness
* Post engagement
Brand Safety
Advertisers can block the following categories:
* Dating
* Debated social issues
* Gambling
* Mature
* Tragedy and conflict
Key takeaways
* In-stream videos can help you boost your brand with longer video views.
* New campaigns using Automatic Placements with the Video views, Brand awareness, Reach, or Engagement (Post) objectives will include in-stream.
* To add in-stream videos to existing campaigns, use "Edit Placements" and ensure the in-stream video boxes are checked (under Facebook and Audience Network).
* Advertisers have the option to select in-stream video as a standalone placement for Feed or for Audience Network, or they can optimize across all available placements.
* Pre-campaign transparency, category blocking, block lists, and placement controls can all help
* advertisers ensure brand safety.
* In ads reporting, advertisers can see performance for video ads delivering in-stream separately from other placements..

NEW QUESTION # 121
A customer has requested you to target high-end market for his new apparel store. He is opening in two months and would like to build awareness to teens.
You've done your research and came up with two core/saved audiences:
Audience #1
- Age below 20 years
- Interest: fashion and 3 specific high-end fashion brands
- Education: Master Degree Completion and College Completion
Audience #2
- Age below 20 years
- Interest: fashion and 2 specific high-end fashion brands
- Education: College Completion
However, when you go to the audience overlap tool, you realize that there is an overlap of 99% with both audiences.
What are some actions you can do to fix the audience overlap?
Select two options that apply.
Choose ALL answers that apply.

A. Merge both audiences and run the campaign only on one audience.

B. Delete Audience #2 and run ads on Audience #1.

C. Change Audience #1 interests to something different that still appeals to apparel.

Answer: A,C

Explanation:
Explanation
Whenever you run into audiences that have a high overlap, you should always merge both of them into one. If you run both audiences under the same campaign, you will have multiple ad sets competing against each other.
If you have never used Facebook's audience overlap tool, you can find it on Facebook's Ads Manager and follow the next steps:
* Click on the Tools drop-down menu and choose Audience.

* Once there, select the audiences you want to compare, click on the Actions tab, and choose Show Audience Overlap.
* You can select multiple audiences, but you will only be able to compare one against the other at a time.In the tool, you will be able to see the number and percentage of overlapping members between them.
A second option is to completely change one of the audiences so that there is less than 25% overlap between both audiences.
In this case, you could change audience #1 interests to something different but still related to your target market to have two potential audiences to use.

NEW QUESTION # 122
What are some benefits of MTA?
Choose ALL answers that apply.

A. Shows that the last touch model has no limits

B. Can analyze and compare publishers and campaign performance

C. Shows that attribution window is always tied to a last touch model

D. Helps you understand cross-device path to conversion.

E. Gives credit to multiple impressions and clicks on the path to conversion.

Answer: B,D,E

Explanation:
Explanation
Benefits of people-based multi-touch attribution (MTA)
* Helps you understand the cross-device, people-based path to conversion
* Provides actionable data for more efficient allocation of media spend
* Can analyze and compare publishers, campaigns, and cross-device performance
* Demonstrates the limits of only using a last touch model
* Shows what's working and what isn't among marketing channels
Attribution is the assigning of credit to a marketing touchpoint.Most digital advertisers today measure with a last click attribution model, in which the last click gets full credit for driving a conversion. In this model, even if there were five impressions and one click in the path to conversion, all credit is given to the click. In contrast, multi-touch attribution (MTA) gives credit to multiple impressions and clicks on the path to conversion.

NEW QUESTION # 123
......

Why is the Facebook 410-101 test dump chosen by so many IT candidates?Firstly, the high quality and latest material are the important factors of 410-101 vce exam. Besides, time and money can be saved by use of the 410-101 brain dumps. Instant download is available for you, thus you can study as soon as you complete purchase. Moreover, one year free update is the privilege after your purchase. You will get the latest study material for preparation. Hurry up to choose 410-101 Training Pdf, you will success without doubt.

410-101 Exam Brain Dumps: https://www.examdiscuss.com/Facebook/exam/410-101/

If you are determined to clear 410-101 exam and obtain a certification you shouldn't give up because of one failure, Facebook 410-101 Latest Real Exam And you can take it conveniently, In addition, you can set the time for each test practice of 410-101 simulate test, Our 410-101 pass4sure pdf will help you if you prepare yourself well, Facebook 410-101 Latest Real Exam Most people make themselves more qualified by getting the certification.

Whenever this happens, the chapter number is mentioned next to the (https://www.examdiscuss.com/Facebook/exam/410-101/) module name, One of the things that sets an application apart from the competition is how well it integrates with the environment.

Valid 410-101 prep4sure vce & Facebook 410-101 dumps pdf & 410-101 latest dumps

If you are determined to clear 410-101 exam and obtain a certification you shouldn't give up because of one failure, And you can take it conveniently, In addition, you can set the time for each test practice of 410-101 simulate test.

Our 410-101 pass4sure pdf will help you if you prepare yourself well, Most people make themselves more qualified by getting the certification.